UGC Rights Management
Power your UGC experiences with the most robust rights management solution on the market
With our user-generated content (UGC) rights management solution that will keep your legal team happy and delight your customers, you can easily secure rights for the authentic and engaging UGC your happy customers create and showcase it everywhere your shoppers are.
Turn earned media into owned assets
Our robust rights management workflows allow you to reach out to content creators and request their permission to feature their UGC in your marketing—offering you full control over the terms and conditions of your UGC rights request.
We make it easy for you to ask permission for a single campaign use, or request full intellectual property rights to turn earned media into owned assets—the choice is yours.
Request content rights on any network
Our robust rights management workflows allow you to reach out to content creators and request their permission to feature their UGC in your marketing—offering you full control over the terms and conditions of your UGC rights request.
We make it easy for you to ask permission for a single campaign use, or request full intellectual property rights to turn earned media into owned assets—the choice is yours.
Rights by Hashtag
Request content rights with the speed and ease of a hashtag.
Give your best advocates a shoutout and a simple way to grant rights to re-publish their content. Rights by hashtag can also provide an easy way for competition entrants to confirm their participation.
Rights by Registration
When you want to feature UGC in advertising or remove attribution, Rights by Registration allows you to request appropriate permissions and capture customer data.
Fully customizable forms allow you to capture any data you need. You can send that data to your CRM, email marketing platform, or advertising platform to extend your channel engagement.
Build coupons and offers into the Rights by Registration workflow to reward and delight your best advocates.
Integrated high resolution file uploads
When Instagram’s 1080 x 1080px default image size just won’t cut it, our rights management upload forms allow you to ask content creators to share a full resolution photo as part of the rights approval process. Content creators can use these fields to upload up to 20 images, video or audio files at a time and grant you rights with a single click.
Built for scale
Obtaining and managing content rights at scale can be challenging. Our simple workflows are designed to streamline the process to save you time and effort.
We offer batch processing for high volume campaigns or when you just have a lot of great customer content—send dozens of requests with a single click.
Smart processing queues ensure you don’t fall foul of the social networks’ anti-spam restrictions by posting your requests in a steady, orderly queue.
Keep your legal teams happy
To keep your legal team happy, rights request audit logs keep a record of every request made with all the relevant information, such as which user made the request, the time and date of the request, the request message, terms and conditions attached, and the current status of the request.
Stay on brand
Your branding and tone of voice should carry through the rights management process to build trust and increase rights approval rates (our customers average upwards of 85%).
Craft your own pre-loaded templates so your rights requests are always marketing approved and on message.
Fully customizable workflow screens lead your customers through a branded experience end-to-end.
